Eric Boonstra started his job March 1st. He will be responsible for the further international expansion of the EvoSwitch client base. His goal amongst others is to show more companies in the Corporate arena, with Top-500 companies and public organizations in it, what a high tech and ‘green’ data center environment like EvoSwitch can bring them in terms of energy savings, safety and environmental responsibility.

Data Center Top-500

“EvoSwitch represents a next generation of data centers which have been constructed in a very efficient, safe and above all a very energy efficient way,” says Boonstra. “The German Federal Environment Ministry has published a report with ‘best-practices’ in the area of green data-center initiatives in Europe, the U.S. and Asia, a report that is based on research by the Borderstep Institute for Innovation and Sustainability. Among the eleven energy-efficient data centers worldwide described in the report is EvoSwitch. I know that Corporate organizations are in need of such facilities with good connections to house their equipment.”

KLM, Schiphol Group, Essent, Rabobank

The data center branche is a completely new business environment for Boonstra, although he sees important overlap with former jobs. “With Siemens I also worked in a very technical oriented culture, whereas with Alpha Delta Compendium I had the management over a business unit that endorses and advises organizations on their procurement also when it comes to procurement of ICT and facility services. I am experienced with procurement for banks, insurers, IT companies and others, with clients such as KLM, Transavia, Schiphol Group, ProRail, Essent and Rabobank. With EvoSwitch I am just on the other side of the procurement spectrum. In this case I deliver the services for companies to outsource their data center activities.”

Data Center Marketing

Switching from Procurement to Sales is a deliberate choice for Boonstra. “I have lots of experience with procurement and the management of procurement, but sales and marketing and the management of those processes is were my heart goes. The last 4 years I was co-responsible for initiating the CPO-day in The Netherlands, which has become a well known yearly recurring event for procurement professionals. I like a network approach like this, where congenial people are gathered in one platform. With EvoSwitch I will try to maintain this approach and transfer it somehow to the data center experience.”

Eric Boonstra on Linkedin